Ad for the newly rebranded Syfy at 30 Rock
A few months ago, NBC Universal announced that the Science Fiction Channel, better know in recent years as just SciFi, announced they would change their name. What would this name be? Syfy. It has the same pronounciation as its predecessor, but spelled differently.
There are people who don’t like it. What is a Syfy? But I do. Why? SciFi is a generic term. By using a made up name like SyFy, NBC Universal owns the name. When tv shows were SciFi series, it wasn’t neccesarily clear if “SciFi” referred to the genre or the network it aired. Now, it is clear.
